Free White Paper: UX Methodology: Top 20 UX Research Methods for Understanding Your Voice of Customer (VOC)
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“As Ticketmaster.com continues to evolve its product strategy to balance the importance of customer experience with overall business requirements, research to validate strategic direction is vital. eVOC has been instrumental in providing effective, consumer focused user test and survey research in support of key Ticketmaster.com initiatives.”
— Robert Franklin, Director, Product Management, Ticketmaster