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Keep up-to-date on our latest research, industry trends, competitive benchmarks, case studies, best practices, a-ha moments, and more on our Blog.

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News & Events

09/12/17 — Blog
Unconventional Conversations with Consumers

08/17/17 — Blog
5 Tips for Writing Better Usability Tasks

05/03/17 — Blog
Turning Moments into Memories: Emotional Triggers & Brand Loyalty

03/16/17 — White Paper
The Charm of Usability & Persuasion – Using Psychological Principles to Influence Customer Decision-Making and Drive Online Conversion

03/10/17 — Blog
Connecting X’s and O’s to UX at the Qualtrics Summit

04/15/16 — Blog
Top 20 UX Research Methods

03/17/16 — White Paper
Pay Attention to Usability – Learn How to Harness Users’ Attention through Cognitive Resources and Website Design

02/24/16 — Blog & Case Study
Online Application Best Practices

11/04/15 — Blog
Usability Best Practices for Parallax Scrolling

09/02/15 — Newsletter / White Paper
UX Methodology: Top 20 UX Research Methods for Understanding Your Voice of Customer (VOC)

08/31/15 — Blog
The Internet security blanket — How do websites ensure that customers feel secure?

05/12/15 — Blog
Are your users “Mobile-first”, or not?

05/07/15 — New Website Announcement
Website Evolution: Our New Responsive Website Design

04/18/15 — Blog
The Best Travel Website Design has a Strong Hero Image

01/07/14 — Blog
Martha Stewart RWD Makeover

09/05/13 — Blog
Focus Group Icebreakers

07/08/13 — Blog
Responsive Design and Usability

5/8/13 — Blog
Testing Desktop & Mobile in a Single Usability Session

10/12/12 — Newsletter
Website Usability Best Practices: Consistency

5/8/12 — Blog
Landing Page Best Practices: How are you greeting site visitors?

4/17/12 — Blog
Website Usability Best Practices: Help and Forgiveness

3/22/12 — Newsletter / White Paper
Having an Eye for Eye Tracking – Choosing the Right Sample and Method for Effective Results

3/05/12 — Blog
Mobile Web Usability

2/16/12 — Newsletter
Website Usability Best Practices: Aesthetic Integrity

02/08/12 — Media Post
Social Marketing Reaches Growing Number of Desktop, Mobile users, Study Says

02/08/12 — Media Post
Does ‘Liking’ a Brand Drive User Loyalty?

1/31/12 — Newsletter
Social Networking Report – What Can Facebook Do For Me?
Benchmarks and Best Practices from Brand Leaders

1/4/12 — Blog Post
Website Breadcrumbing: To breadcrumb or not to breadcrumb?

12/14/11 — Newsletter
Website Usability Best Practices: Navigation & Feedback

11/29/11 — Blog Post
Retail E-commerce Usability Part 6 – The Shopping Cart

11/16/11 — Newsletter
Website Usability Best Practices: Simplicity & Scannability

10/17/11 — Blog Post
Retail E-commerce Usability Part 5 – The Product Page

9/20/11 — Blog Post
Retail E-commerce Usability Part 4 – Making the Most Out of Quick Look

9/13/11 — Newsletter
Website Usability Best Practices: Communication & Relevance

8/17/11 — Blog Post
Expanded Footer Usability

7/26/11 — Blog Post
Retail E-commerce Usability Part 3 – Just Browsing

7/07/11 — Blog Post
Retail E-commerce Usability Part 2 – Search!

6/29/11 — Blog Post
Usability Week Recap: Day 2 – Mobile User Experience

6/29/11 — Newsletter
Website Usability Best Practices: User Control

6/24/11 — Blog Post
Usability Week Recap: Day 1 – Mobile User Experience

6/14/11 — Blog Post
Online Customer Experience Definition: What is it?

5/24/11 — Poll
Web App or Native App?

5/24/11 — Blog Post
Retail E-Commerce Usability Part 1 – The Home Page”

5/17/11 — Newsletter
How to Set Up a Usability Lab

5/17/11 — Blog Post
Survey Template Example Questions

4/19/11 — Case Study
Case Study: Zecco.com Website Redesign

3/30/11 — Newsletter
Methodology Spotlight: Lab-Based vs. Web-Based Testing

2/28/11 — Blog Post
Usability 101 – The Basics

3/15/10 — Blog Post
The Adventures of Phil, Usabili-Dweeb

3/1/10 — Blog Post
Evolution of Online Shopping

1/6/10 — Newsletter
Winter 2010

12/1/09 — Press Release
eVŌC Insights partners with Omniture, an Adobe company

9/17/09 — Blog Post
Seven Deadly Sins of Sign-Up Form Design

8/28/09 — Newsletter
Summer 2009

6/8/09 — Blog Post
Viewing Online Video

5/25/09 — Newsletter
Spring 2009

5/19/09 — Press Release
Research Finds Consumers Are Twice As Likely To Prefer Expedia Versus Travelocity And Orbitz

5/07/09 — eMetrics Conference
eVOC Speaks at eMetrics Conference – Measuring Online Brand Power

4/23/09 — Blog Post
Benchmarking Your Success Part 3

3/12/09 — Blog Post
The Skittles Experiment

2/2/09 — Blog Post
Benchmarking Your Success Part 2

1/19/09 — Blog Post
Methodology Spotlight – Eye Tracking

12/20/08 — Blog Post
Best Practice – Kayak.com

11/17/08 — Blog Post
Benchmarking Your Success Part 1

10/31/08 — Blog Post
Our Newest Addition to the Team

9/26/08 — Blog Post
Checkout Process: How to Prevent Users from ‘Checking Out’

7/24/08 — Press Release
eVOC Insights Launches New Website

6/30/08 — Blog Post
Are Home Pages Relevant?

4/11/08 — Press Release
Research Finds Social Networking Site Facebook Significantly Outperforms MySpace on Security, Ease of Use and Clean Interface

8/24/07 — Press Release
Research Finds Realtor.com Is The #1 Real Estate Site for Finding A Home

7/01/07 — Quirk’s Marketing Research Review
Ratings Rate Highly

6/07/07 — MyCustomer.com
Why Voice of the Customer research? Let your customers do the talking

5/30/07 — Harris InteractiveViator Travel Advisory: Surveys Find More Travelers Booking Trip Activities in Advance, Tightening Supply, Yet Many Still Gambling With Their Vacation

2/13/07 — BusinessWeek.com
Retailers Take a Tip from MySpace

1/17/07 — iMedia
Great Websites Provide Service and Simplicity

9/29/06 — Press Release
Competitive Travel Report Finds Consumer Loyalty for Suppliers Outweighs Online Travel Agencies; But Customer Experience Prevails

9/12/06 — AMA Marketing Research Conference
Brand, Conversion, Satisfaction, Loyalty – How Are You Measuring Customer Experience?

6/16/06 — NPR (KQED)
Generational Technology Divide

4/10/06 — Internet Retailer
Why consumers are more likely to buy electronics from Amazon

5/05/06 — Press Release
Competitive Online Report Reveals Amazon and CircuitCity Preferred Over BestBuy and Walmart

4/19/05 — Media Post
How Can Online Travel Sites Retain Users Through the Transaction?

6/20/05 — HotelMarketing.com
New Report Shows How Users Interact With Travel Sites

6/15/05 — Press Release
eVOC Insights and RelevantView Form a Syndicated Research Partnership and Announce First Competitive Study