The Customer Experience Experts

The Fear of Scarcity – Don’t Miss Out!

Understanding the Persuasive Principle of Scarcity to Increase Demand and Drive Online Sales

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The Charm of Usability & Persuasion

Using Psychological Principles to Influence Customer Decision-Making and Drive Online Conversion

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Discover the Power of VOC

Voice of Customer (VOC) research is your most powerful tool for building a “Best-in-Class” brand.

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Pay Attention to Usability

Learn How to Harness Users’ Attention through Cognitive Resources and Website Design

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Define Your Digital Strategy

Bridge the gap between Desktop, Smartphone, and Tablet usage with Digital Ethnography.

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Web-Based Testing

Evaluate site usability by tracking user behavior and collecting statistically reliable metrics to measure ROI.

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Lab-Based Testing

Understand the user experience on your Website and prototypes while observing them as they perform key tasks online.

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Consulting Services

Learn best practices from customer experience experts who have conducted hundreds of Web-based and Lab-based evaluations.

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